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Olena Romanova

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By : olenaromanova January 7, 2023January 7, 2023

Quick sanity-keeping “hacks” for 2023

Reading Time: < 1 minute 3 easy to implement habits or solutions that I was testing last year. Some I’ve upgraded this year to make sure I don’t go insane ) Hope you’ll find it useful, since it’s a low investment <> big payoff.

Takeaways for marketing specialists from a wartime crisis Read More
By : olenaromanova March 22, 2022March 22, 2022

Takeaways for marketing specialists from a wartime crisis

Reading Time: 6 minutes st week i’m checking CVs, LinkedIns and Facebook posts of specialists running from Ukraine. Sometimes it makes me proud, and sometimes it’s just frustrating. Hence, I’m sharing some “survival” observations.

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By : olenaromanova January 31, 2021February 6, 2022

Notion for PPC freelancers

Reading Time: 8 minutes How I use it to organize my notes for PPC freelancing and client database, use-cases for online marketing specialists and other non-PPC application.

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By : olenaromanova January 13, 2021February 7, 2022

How Leaving Company Should Be

Reading Time: 3 minutes “How am i supposed to say this to my boss?”
Right before winter holidays 2020 I gave my 2 months notice that I’m leaving Notino. Why would somebody leave a company where one is happy?

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By : olenaromanova June 22, 2020February 17, 2022

WEBINAR: Automation tips to successfully manage paid search campaigns

Reading Time: < 1 minute Recorded at the Good Day Home Sessions 2020, the virtual counterpart of one of our major Paid search events, the Good Day, initiated by smec – Smarter Ecommerce.

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By : olenaromanova March 9, 2020February 7, 2022

LAST_7_DAYS IN PPC

Reading Time: 4 minutes 👩‍💻 🤘 🔔 PPC news and articles from the last 7 days: new attribution report, youtube lead ads, rsa vs eta ads and more.

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By : olenaromanova January 26, 2020February 7, 2022

LAST_7_DAYS IN PPC

Reading Time: 3 minutes 👩‍💻 🤘 🔔 PPC news and articles from the last 7 days: conversion capacity script, dataset search, no ‘ads’ for flights, push notifications end and more.

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By : olenaromanova January 19, 2020February 7, 2022

LAST_7_DAYS IN PPC

Reading Time: 3 minutes 👩‍💻 🤘 🔔 PPC news and articles from the last 7 days: more shopping results, end to ad set budgets, surfaces across google, bing ads rsa and kills avg position

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By : olenaromanova January 14, 2020February 7, 2022

LAST_7_DAYS IN PPC

Reading Time: 4 minutes 👩‍💻 🤘 🔔 PPC news and articles from the last 7 days: new desktop search results, google ads bidding simulations and custom dimensions, new twitter ads format and much more.

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By : olenaromanova January 3, 2020February 7, 2022

PPC ARTICLES TO TAKE TO 2020

Reading Time: 2 minutes Happy start of 2020! Last year I dedicated a bit more time to sharing articles and ended up writing 16 of those. Not bad, not terrible. Grumpying on regular basis is fun. So I made a combo compilation of everything useful to take into a new year.

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By : olenaromanova December 15, 2019February 7, 2022

LAST_7_DAYS IN PPC

Reading Time: 3 minutes 👩‍💻 🤘 🔔 PPC news and articles from the last 7 days: google ads explanations, new reporting tools in facebook, google shopping 100, image extensions and more.

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By : olenaromanova December 9, 2019February 7, 2022

LAST_7_DAYS IN PPC

Reading Time: 2 minutes 👩‍💻 🤘 🔔 PPC news and articles from the last 7 days: discovery ads casestudy, creative hub facelift, reddit ads webinar, excel tutorial for dynamic dashboards and more.

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