HubSpot's Custom Events have been receiving a lot of love lately between their new name, new availability across all enterprise hubs, and new codeless event creation… and I’m here for it. I’m also here for the ability to use them for other events, outside of just custom behaviors. Take an internet provider for example. You might want to monitor customer’s modems and router performance for any malfunctions. With a custom object record for each modem or router, and a little associating, Custom Events allow you to do a ton of things right inside of #HubSpot like: - Give customers a heads up when their equipment is down - Use workflows to notify teams of malfunctioning equipment - Run reports on your machines and their error rates and so much more! If this sounds intriguing, check out our full guide where we share more use cases and Custom Event info! Link here: https://lnkd.in/gernn4Zr
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